100 recipes. 10 chapters. One PDF.

The Small Business AI Prompt Cookbook

Stop starting from a blank page. Open the chapter, pick the recipe, fill in the brackets, paste it into ChatGPT, Claude or Gemini and get a solid first draft.

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The Small Business

100 recipes

AI Prompt
Cookbook

Marketing, sales, support, operations, finance and hiring, ready to paste.

Chatbot Marketing AcceleratorWorks with ChatGPT, Claude and Gemini

The problem is rarely the AI

You ask for a sales email and get something generic. You ask for a social post and get something that sounds like everyone else. So you rewrite it from scratch and wonder what the point was.

The fix is the instructions. A good prompt names the situation, supplies the facts, sets limits and says what the finished output should look like. That takes time to write well. These recipes are that work, done for you and organised by the job you are trying to get done.

Every recipe has the same four parts

1. Inputs

A short list of what to fill in, with examples, so you are never guessing what the prompt needs.

2. The prompt

The full copy-paste text, with role, context, task, constraints and output format already built in.

3. Pro tip

One practical note on getting a better result or avoiding a common mistake.

4. Variation

A second angle on the same job, for when the first draft is not quite right.

Here is a full recipe from the book

Prepare Discovery Call Questions

A focused question list that uncovers needs, budget and timing.

You have a sales call booked and want to listen more than pitch. Saves about 25 minutes

You are a consultative sales coach for small business owners. Context: My business is [YOUR_BUSINESS]. I have a call with a [PROSPECT_TYPE]. The main service I might sell is [YOUR_MAIN_SERVICE]. The call lasts [CALL_LENGTH]. Task: Create a discovery call plan. Constraints: - Questions must be open-ended and specific to this kind of prospect, not generic. - Cover: current situation, the problem and its cost to them, what they have tried, who else decides, budget range, timing and what success would look like. - Include 3 questions that gently test whether this is a good fit for me, so I can walk away from a poor one. - Suggest how to ask about budget without it feeling awkward. - Do not use manipulative techniques. Output format: A timed agenda that fits the call length, then 10 to 12 questions grouped by topic with a one-line reason for each, a 2-sentence opener to set the agenda, and a closing script that confirms the next step. Add a short template for notes I can type during the call.

Pro tip: Aim to talk about 30% of the time. Repeat back one thing they said before moving topics, so they know you listened.

What is inside

Ten chapters, ten recipes each.

Strategy and Positioning

Write a Clear Positioning Statement
Build Your Ideal Customer Profile
Find Gaps in Competitor Offers
and 7 more recipes

Social Media and Content

Build a 30-Day Content Calendar
Turn One Idea Into Five Posts
Write Scroll-Stopping Post Hooks
and 7 more recipes

Email and Newsletters

Write a Welcome Email Sequence
Draft Your Monthly Newsletter
Generate Subject Lines That Get Opened
and 7 more recipes

Sales and Outreach

Write a Cold Outreach Email
Build a Follow-Up Sequence
Prepare Discovery Call Questions
and 7 more recipes

Customer Support and Reviews

Reply to a Negative Review
Ask Happy Customers for Reviews
Build a Customer FAQ Page
and 7 more recipes

Website and SEO

Write Homepage Copy That Converts
Plan Local SEO Keywords
Write Google Business Profile Content
and 7 more recipes

Operations and Processes

Turn Rough Notes Into an SOP
Find Your Biggest Process Bottleneck
Build a Weekly Operations Checklist
and 7 more recipes

Finance and Admin

Run a Monthly Cash Flow Check-In
Write Polite Payment Reminder Emails
Break Down Costs to Set Prices
and 7 more recipes

Hiring and Team

Write a Job Ad That Attracts
Build a Role Scorecard
Structured Interview Question Set
and 7 more recipes

Research and Planning

Competitor Snapshot Analysis
Customer Interview Guide
Design a Customer Survey
and 7 more recipes

Who it is for

Owners and managers of small businesses who wear many hats
Freelancers and consultants who write a lot of client-facing material
Anyone who uses AI sometimes but still gets generic results

Who it is not for

Developers looking for API or coding prompts
People who already keep a tested prompt library and are happy with it
Anyone expecting the AI to replace professional legal, tax or medical advice. It cannot, and the book says so where it matters.

Questions

Do I need a paid AI subscription?

No. Use whichever assistant you already have. Some longer recipes may give better results in more capable models, and the book notes where that matters.

What format is it?

A single PDF you can read on any device. Prompts are plain text you can copy and paste.

Will the recipes work in my industry?

They are written for general small business work, with examples from many kinds of businesses. You supply your own details in the brackets.

Do I get updates?

Yes. If the PDF is updated, you can get a fresh download link any time from the downloads page.

What if it is not for me?

Reply to your delivery email within 30 days and you will get a refund. See the refund policy.

Is there something beyond recipes?

Yes, for people who want a full system there is Prompt OS. The Cookbook stands on its own.

Free Starter Pack

15 recipes

AI Prompt
Starter Pack

Copy-paste prompts for the small business jobs you keep putting off.